An immersive, interactive learning experience.
The Lab is a full-day, collaborative learning environment where you work side-by-side with industry partners to share ideas, uncover opportunities, and tackle the most important industry issues in the meetings industry today. Led by a dynamic host and industry thought leaders serving as zone captains, The Lab will challenge you to engage with your peers and partners.
Through a hub-and-spoke-designed learning environment, you will spend the morning exploring three of the five zones of educational content.
The five zones include: