XDP for Business Partners

Why Become a Partner?

XDP connects you directly with association meeting professionals and decision makers who are seeking to provide new experiences for their event audiences. 
Want to Learn More? Business Partner FAQ's 

As an XDP Business Partner, you will:
  • Work side-by-side in The Lab with association professionals in marketing, meeting planning, technology, programming, and executive management to develop solutions for trending issues in the industry.
  • Relax and network with current and prospective association professional clients over a shared evening of entertainment at Connections.
  • In The Business Exchange, meet one-on-one with association professionals matched to your specific objectives, driven by responses to the registration survey, as well as self-selection throughout the first day of the event.
What sets XDP apart:
  • The XDP experience was designed from the ground up in collaboration with business partners.
  • The XDP audience has true buying and influencing authority.
  • Access to cross-functional, interdependent association teams creates connections across organizational silos.
  • Multi-tiered investment opportunities are available for companies of any size.
  • XDP is focused on income and outcome for business.
  • Business partners are incorporated into the entire experience as trusted advisors and solution providers.
  • Every aspect of The Lab, Connections, and The Business Exchanges contributes to an environment that encourages consultative, relationship-based solutions.
  • Customized appointments with organizations that meet your customer criteria are pre-arranged for The Business Exchange.
  • Partnerships investment provides direct access to your audience in a non-transactional environment.
  • The industry partner packages have been developed to ensure partners of all sizes can participate, starting at a $7,500 participation level.
More Benefits of Partnership
When you meet and collaborate with association professionals at XDP, you’ll be face-to-face with your target audience. This gives you the unique opportunity to:
  • Demonstrate your value and your unique selling proposition
  • Nurture existing relationships
  • Meet new prospects
  • Elevate your brand awareness in the industry
  • Increase ROI
Connect with Us

Gaylord National® Resort and Convention Center
National Harbor, MD

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ASAE, 1575 I St. NW, Washington, DC 20005
P. 888.950.2723, F. 202.371.8315 or P. 202.371.0940 (in Washington, DC)